Posts with tag: letting agent fees advertised

Transparent Fees Ensure Fair Deal for Landlords and Tenants

Published On: May 15, 2014 at 4:54 pm

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Categories: Property News

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Under new plans announced by Government ministers on 13th May 2014, letting agents are now required to publish full details of the fees they charge. Transparent fees ensure fair deal for landlords and tenants.

The obligation will ensure landlords and tenants receive fair treatment, and attack the rogue agents that enforce excessive and hidden charges on customers. This method also avoids unnecessary state regulation, which would increase rents for tenants.

Previously, the Advertising Standards Authority required letting agents to list obligatory charges to the tenant upfront, however, these letting agents have sometimes charged hidden fees, and face no more than being listed on the Advertising Standards Authority’s website.

Transparent Fees Ensure Fair Deal for Landlords and Tenants

Transparent Fees Ensure Fair Deal for Landlords and Tenants

However, the Government wanted to do more, and will now oblige all letting agents to publish a complete list of fees on their websites and offices. Those that do not observe the rules will face a fine.

The new plan enhances the Government’s work to provide stronger protection for landlords and tenants in the private rental sector, whilst avoiding extreme regulation.

Kris Hopkins, housing minister, says: “The vast majority of letting agents provide a good service to tenants and landlords. But we are determined to tackle the minority of rogue agents who offer a poor service.

“Ensuring full transparency and banning hidden fees is the best approach, giving consumers the information they want and supporting good letting agents.

“Short-term gimmicks like trying to ban any fee to tenants means higher rents by the back door. Excessive state regulation and waging war on the private rented sector would also destroy investment in new housing, push up prices and make it far harder for people to find a flat or house to rent.”1

The Government will make the amendment to the Consumer Rights Bill at a later date, when they have reviewed the operation after 12 months to ensure that it is providing the predicted benefits.

The Government previously introduced new legislation that requires all letting and management agents in England to belong to an approved redress scheme. Housing minister Kris Hopkins has approved three schemes that must be joined later this year.

The three schemes, the Property Ombudsman, Ombudsman Services Property, and the Property Redress Scheme, offer independent inquiries into complaints about hidden fees or poor service. Tenants and landlords could receive compensation if a complaint is defended.

More measures being proposed include:

  • A code of conduct for managing property in the private rental sector.
  • A how to rent guide for tenants to know what to expect from their letting agency and/or landlord.
  • A voluntary, model tenancy agreement, which could be sued for longer tenancies.
  • More guidance for local councils on challenging rogue landlords, defending tenants from illegal evictions, and pushing for harsher penalties before magistrates for housing offences.

The Government is also raising investment in building houses, and also institutional investment in private rental accommodation.

The £1bn Build to Rent fund will provide finance for large-scale private rental homes, and could build up to 10,000 new houses for private rent.

The Government’s housing guarantee scheme supports up to £10bn worth of investment in large-scale private rental projects and further affordable housing.

1 http://www.landlordexpert.co.uk/2014/05/14/fees-transparency-to-ensure-a-fair-deal-for-landlords-and-tenants-2/

Letting Agents Not Displaying Fees

Published On: March 19, 2013 at 12:52 pm

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Categories: Landlord News

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An investigation on a number of leading letting agents has uncovered concerning findings that suggest many are not complying with legislation regarding the advertisement of fees.

Research has discovered that a number of agents are not including tenancy charges in their adverts. Hiding fees is in direct breach of Advertising Standards’ ruling.

Leading names

Letting Agent Today conducted their research by collating information from both individual and well-known agents, such as Rightmove and Zoopla. Very few agents included exact fees in their advertisements.

Findings indicate that on only a few occasions, more than just the rental price of the property was shown in letting adverts, with a number quoting deposits required rather than fees. Letting Agent Today said that only a handful of sites referred to additional fees, with fewer still actually showing these prices.

Letting Agents Not Displaying Fees

Letting Agents Not Displaying Fees

 

Your Move

Following claims that were subsequently upheld by the Advertising Standards Authority (ASA), it is unsurprising that Your Move fared best in the findings. Rental and deposit fees were clearly marked for every listing on their website.

Alongside being picked out by the ASA, Your Move was also highlighted as being in breach of legislations by a report by Which?. The report accused Your Move, Barnard Marcus, Foxtons and Martin & Co of breaking the law by not revealing tenants’ fees upfront.

Landlord Today’s research could not find information on tenant fees on either Foxtons’ or Barnard Marcus’ sites. Martin & Co faired slightly better, with information on deposits present alongside rental costs, but with still no mention of fees.

Upad, the online letting company, was also investigated. Despite claiming to be cheaper than conventional agents, the company does charge for referencing, if requested by a landlord. This however was not mentioned on their website. A Upad spokesperson however did say that they were in the process of adding wordings to all listings. The wording will read, ‘no admin fees. Referencing may be charged £60 per tenant/guarantor.’[1]

Getting to grips

Similarly to Upad, a number of letting agencies seem to be taking a while to get to grips with the ASA’s regulations. Zoopla assured Landlord Today that it would add wordings to all of their listings as a matter of urgency.

A Zoopla spokesman however suggests that “it remains unclear what the precise implication of this ruling is on letting agents.

“As a portal business, we display advertisements supplied by our member agents who are responsible to ensure that these comply with whatever rules and/or legislation exists.

“We also allow agents to add whatever information is relevant to the house hunter within the free text of the property advertisement, and if agents wish to, or are compelled to, specify their fees within their advertisements, then we are happy for them to do so here.”[1]

[1] http://old.lettingagenttoday.co.uk/news_features/Agents-failing-to-comply-with-advertising-ruling-on-displaying-fees